Chicken King Franchise Business Opportunity

An All-You-Can-Eat American Buffet.

Hartz Chicken Buffet was established in 1972 in Houston, Texas, the USA. It first started as a fast food and takeout restaurant, but later included an all-you-can-eat buffet as well. It was the first fast-food chain to have a drive-thru service in the Houston area. Today, it maintains its popularity in the USA due to its appealing menu and the dine-in buffet service that compliments the original fast food takeout style.

In 1995, Hartz Chicken Buffet’s popularity in the United States has helped to spearhead the company’s global expansion through franchising, with Malaysia as its first global business partner. Launching its first outlet in Sarawak Plaza, Kuching City, Sarawak, its unique and one-of-a-kind concept brought an overwhelming response from the public and this led to the opening of the second restaurant in Sunway Pyramid.

Concepts
Hartz Chicken Buffet doesn’t stop at its interesting chicken-based buffet concept; it also offers catering and free delivery. It’s a company that is up to any occasion be it a birthday bash, a huge celebration, a formal business meeting, a wedding reception, or a large family gathering during festive seasons.

Franchise Opportunity
Thanks to its successful business concepts, Hartz Chicken Buffet experienced rapid growth since the opening of its first outlet. Currently, there are six restaurants in Malaysia, three in East Malaysia and three in West Malaysia. The year 2003 witnessed the setting up of its franchise programme, with its first franchisee outlet in Berjaya Times Square. Since then, the company has embarked on an aggressive drive to seek more franchisees to further expand in Malaysia and Brunei.

Franchise info
Company Name: Hartz Chicken (M) Sdn Bhd
Tel: +6082-259 922
Fax: +6082-421 788
E-mail: hartz_kim@hotmail.com 
Website: www.hartzchicken.com.my
Contact Person: Mr. Kimberly Chew
Year Established: 1995
Initial Capital: RM500,000
Franchise Fee: RM100,000
Advertising Fee: 2%
Royalty: 4%